Medium Digital Marketing Specialist questions
34 questions · 10 points each for a correct first answer.
- 1.Calculate return on ad spendmarketing-metrics, paid-adsmedium
- 2.Calculate customer acquisition costunit-economics, marketing-metricsmedium
- 3.Design a clean A/B testab-testing, conversion-optimisationmedium
- 4.Best seed for a lookalike audiencepaid-social, audience-targetingmedium
- 5.Limits of last-click attributionattribution, analyticsmedium
- 6.Fix ad fatiguepaid-social, campaign-optimisationmedium
- 7.High CTR but low conversionsconversion-optimisation, paid-searchmedium
- 8.Track form leads in GA4analytics, conversion-trackingmedium
- 9.Break-even ROASroas, unit-economicsmedium
- 10.ROAS vs ROIroas, roimedium
- 11.What decides Ad Rankgoogle-adsmedium
- 12.How phrase match worksgoogle-ads, keywordsmedium
- 13.After switching to Smart Biddingsmart-bidding, google-adsmedium
- 14.Bid strategy for varied pricessmart-bidding, ecommercemedium
- 15.What Performance Max isperformance-max, google-adsmedium
- 16.Responsive search ad assetsgoogle-ads, copywritingmedium
- 17.Bulk sender requirementsemail-deliverabilitymedium
- 18.Why open rates misleademail-marketing, metricsmedium
- 19.Inactive email subscribersemail-marketing, email-deliverabilitymedium
- 20.Timing a cart reminderemail-automation, ecommercemedium
- 21.GA4's default attributionga4, attributionmedium
- 22.A spike in direct trafficutm, ga4medium
- 23.What Consent Mode v2 doesprivacy, consent-modemedium
- 24.Enhanced conversionsconversion-tracking, privacymedium
- 25.Server-side taggingserver-side-tagging, privacymedium
- 26.What 95% significance meansab-testing, statisticsmedium
- 27.MQL vs SQLlead-management, b2b-marketingmedium
- 28.Designing lead scoringlead-scoring, hubspotmedium
- 29.Advantage+ audiencemeta-ads, audience-targetingmedium
- 30.Targeting on LinkedInlinkedin-ads, b2b-marketingmedium
- 31.From cost per lead to CACunit-economics, lead-managementmedium
- 32.Simple customer lifetime valueltv, unit-economicsmedium
- 33.Pacing a monthly budgetbudgeting, paid-mediamedium
- 34.Using customer photos in adssocial-media, compliancemedium