medium10 pts · first answer countsprospecting

Low cold email reply rate

Your cold email sequence has a 0.5% reply rate. The emails are 300 words long, list all product features and are identical for every prospect. What change will most likely improve replies?

A.Send the same email to five times more peopleB.Write short, personalised emails about a problem relevant to the prospect's role, with one simple question as the call to actionC.Add more attachments such as brochures and price listsD.Use ALL CAPS subject lines to stand out

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Low cold email reply rate

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