medium10 pts · first answer countsqualificationstakeholder-management

Who is the economic buyer?

In a deal with a mid-size manufacturer, you have met an enthusiastic IT manager, a procurement officer who handles contracts, and an operations director who owns the budget and can approve the spend. In MEDDICC, who is the Economic Buyer?

A.The IT manager, because they are the most excited about the productB.The operations director, because they have final authority over the budget for this purchaseC.The procurement officer, because they will sign the purchase orderD.Whoever replied to your first cold email

← Calculate a weighted pipeline Referral or reseller partner? →