hard20 pts · first answer countsproduct-metricsexperimentation

More notifications, more users

Sending two extra push notifications a day raised daily active users by 8% in a test. What should you check before rolling it out?

A.Counter-metrics such as notification opt-outs, app uninstalls, long-term retention and user complaints, ideally over several weeksB.Only the DAU increase, because that was the goalC.Whether the notifications have emojisD.Nothing; more engagement is always good

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More notifications, more users

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