easy5 pts · first answer countspartnershipspartner-agreementsnegotiation

A minimum purchase commitment

A distributor asks for exclusivity. Why does the vendor ask for a minimum purchase commitment in return?

A.So the market is not locked by a partner that does not sellB.To avoid paying any marketing support for the regionC.To stop the distributor from hiring any new staffD.To lower the distributor’s margin every single year

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A minimum purchase commitment

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