medium10 pts · first answer countsretentionproduct-market-fit

Reading retention curves

Which retention pattern is the strongest sign of product-market fit for a consumer app?

A.Cohort retention drops in the first weeks, then flattens and stays level, for example at around 35%, and newer cohorts flatten at a higher levelB.Retention keeps falling toward zero for every cohortC.Retention is 100% in week one and zero by week fourD.Total sign-ups grow every month

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Reading retention curves

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