medium10 pts · first answer countscolour-theorycultural-awareness

Colour meaning across cultures

You are designing packaging for a product launching in several Asian and European markets. What should you keep in mind about colour?

A.Colours have different associations in different cultures, for example white can be linked to mourning in parts of East Asia, so research each marketB.Colours mean exactly the same everywhereC.Only red has any meaningD.Colour does not affect purchase decisions

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Colour meaning across cultures

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