hard20 pts · first answer countsroasunit-economics

Comparing campaign profit

Gross margin is 40%. Campaign A spends $10,000 at ROAS 5. Campaign B spends $10,000 at ROAS 3. Which statement is true?

A.B loses money because its ROAS is below 4B.Only A is profitableC.Both are profitable because break-even ROAS is 2.5; A contributes $10,000 and B $2,000 after ad costD.Both contribute the same profit because spend is equal

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Comparing campaign profit

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