hard20 pts · first answer countspartnershipsstrategy

Depending on one big platform

Sixty percent of your new business now comes through one large platform's marketplace. Leadership is happy. What is the main strategic concern?

A.None; more partner revenue is always goodB.The platform could change fees, rules or launch a competing product, so you should keep diversifying channels and keep direct customer relationshipsC.Marketplace revenue is not real revenueD.You should end the partnership immediately

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Depending on one big platform

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