hard20 pts · first answer countsvalue-sellingpricing
The effect of a middle option
Plans: Basic ₹40,000, Pro ₹90,000, Enterprise ₹1,00,000 (Enterprise adds much more than Pro). What is the likely effect of pricing Pro so close to Enterprise?
Discussion 0
Join free to post in the discussion.
Related questions
- Selling benefits, not featuresSales Executive
- Speaking to the CFOSales Executive
- Spot a need-payoff questionSales Executive
- Research before a first callSales Executive
- Summarising what you heardSales Executive
- The problem with leading questionsSales Executive
- Who is the economic buyer?Sales Executive
- Showing every featureSales Executive