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Metrics
Data Analyst
Metrics questions
13 questions on Metrics for data analysts, easiest first.
Easy
3
Percent change up and down
easy
Calculating monthly churn
easy
Overall funnel conversion
easy
Medium
3
Calculating conversion rate
medium
Month 2 retention for a cohort
medium
ARPU vs ARPPU
medium
Hard
7
Average of averages
hard
A metric that can be gamed
hard
Click-through rate with zero impressions
hard
Adding up daily active users
hard
Feature users retain better
hard
Total row is less than the sum
hard
Comparing a week to last year
hard
