medium10 pts · first answer countsethicsdisclosureinfluencer-marketing

Hidden influencer disclosure

An influencer posts a paid Instagram reel for a brand and puts '#ad' as the 25th hashtag, visible only after tapping 'more'. Does this meet good disclosure practice?

A.Yes; any #ad tag anywhere in the post is enoughB.No; the disclosure must be upfront and easy to noticeC.Yes, as long as the brand is tagged in the videoD.No; paid posts must never use hashtags at all

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Hidden influencer disclosure

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