medium10 pts · first answer countsethicssalescompetitor-claims

What you say about a competitor

A prospect asks why your HR software is better than a rival's. You heard a rumour that the rival had a data breach, but it was never confirmed. What should you say?

A.Mention the breach as a fact to show the rival is riskyB.Hint that 'people say' they had a breach, without detailsC.Focus on your product's strengths and verified differencesD.Send the prospect an anonymous article about the rumour

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What you say about a competitor

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